Hyde & Hare · Beanbag ads · 12 October 2026
How the new beanbag ads will look
These are Meta's own previews of the 12 new beanbag ads, captured from Ads Manager, so you can see exactly how each image is cropped in the Facebook and Instagram feeds. Nothing is live yet: every ad is built and paused until you're happy.
The "Open on your phone" link on each ad shows it in the real app. You need to be logged in to Facebook for it to work.
The copy
Your headlines and preview texts are used word for word. Meta allows up to 5 preview texts per ad and rotates them to find the best performer, so your 7 are split into two sets.
Preview texts
- Our iconic sheepskin beanbag - found in the finest homes across EnglandSet ASet B
- Sometimes, they just want to be surprised.Set A
- Generous, luxurious and guaranteed to be loved daily for lifeSet ASet B
- Treat them to something they’ll love sinking into every nightSet A
- Luxurious, stylish and long-lasting - the ultimate generous gift for someone specialSet B
- Free Shipping. Over 1000 5 star reviews.Set ASet B
- Crafted from the world’s softest, most luxurious real sheepskinSet B
Set A runs on Carousel 1 and all 9 single images. Set B runs on Carousels 2 and 3.
Headlines (single-image ads)
- A gift for the person that has everything
- The cosiest gift they’ll ever receive
- The best gift they’ll receive all year. (Possibly ever).
- “Still my favourite gift to date.” - Elle
- “A seriously luxurious gift” - seen in Vogue and Elle Decor.
Carousels have their own headline on each card instead, shown with each carousel below.
Description: "Hyde & Hare" on every ad and every carousel card. Carousels already carry a lot, so we keep this simple.
Where they go: every ad and every card links to the Giant Shearling Beanbag in Moonlight.
Beanbag catalogue: each ad is connected to the Sheepskin Beanbags collection (long wool and shearling), so Meta can show more beanbags underneath it. That part isn't visible in these previews.
The carousels
Card headlines are our proposal. Please change any you'd like.
One thing to know: Facebook only fits about 12 characters of a card headline beside the Shop now button, then cuts it off with "...". You can see this on the Facebook cards below. Instagram doesn't show card headlines in the feed at all. Short headlines work best.
Ad 285 · Carousel, 9 cards · Text set A
Carousel 1: The unexpected gift
All 9 cards
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Card 1
Proposed headlineOur Iconic Sheepskin Beanbag 28 characters
-
Card 2
Proposed headlineGifted Once, Loved For Years 28 characters
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Card 3
Proposed headlineOver 1,000 Five Star Reviews 28 characters
-
Card 4
Proposed headlineReal New Zealand Sheepskin 26 characters
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Card 5
Proposed headlineSeen In Vogue And Elle Decor 28 characters
-
Card 6
Proposed headlineThe Gift They Won’t Give Back 29 characters
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Card 7
Proposed headlineBuilt To Last Decades 21 characters
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Card 8
Proposed headlineFree UK Delivery 16 characters
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Card 9
Proposed headlineShop Sheepskin Beanbags 23 characters
Ad 286 · Carousel, 9 cards · Text set B
Carousel 2: The statement piece
All 9 cards
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Card 1
Proposed headlineOur Iconic Sheepskin Beanbag 28 characters
-
Card 2
Proposed headlineThe Room’s New Favourite Seat 29 characters
-
Card 3
Proposed headlineReal Sheepskin, Not Synthetic 29 characters
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Card 4
Proposed headlineOver 1,000 Five Star Reviews 28 characters
-
Card 5
Proposed headlineSeen In Vogue And Elle Decor 28 characters
-
Card 6
Proposed headlineMade From 8 Real Sheepskins 27 characters
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Card 7
Proposed headlineLoved In Homes Across England 29 characters
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Card 8
Proposed headlineA Seat For The Whole Family 27 characters
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Card 9
Proposed headlineShop Sheepskin Beanbags 23 characters
Ad 287 · Carousel, 9 cards · Text set B
Carousel 3: Bought once, loved forever
All 9 cards
-
Card 1
Proposed headlineOur Iconic Sheepskin Beanbag 28 characters
-
Card 2
Proposed headlineReal New Zealand Sheepskin 26 characters
-
Card 3
Proposed headlineOver 1,000 Five Star Reviews 28 characters
-
Card 4
Proposed headlineFree UK Delivery 16 characters
-
Card 5
Proposed headlineSeen In Vogue And Elle Decor 28 characters
-
Card 6
Proposed headlineLoved In Homes Across England 29 characters
-
Card 7
Proposed headlineBuilt To Last Decades 21 characters
-
Card 8
Proposed headlineGifted Once, Loved For Years 28 characters
-
Card 9
Proposed headlineShop Sheepskin Beanbags 23 characters
The single images
Each image is made tall (9:16) for Stories and Reels. In the feeds Meta trims the top and bottom, as shown below.
The gifter
Ad 288 · Single image · Text set A
Open Ad 288 on your phone →
Ad 289 · Single image · Text set A
Open Ad 289 on your phone →
Ad 290 · Single image · Text set A
Open Ad 290 on your phone →
The statement piece investor
Ad 291 · Single image · Text set A
Open Ad 291 on your phone →
Ad 292 · Single image · Text set A
Open Ad 292 on your phone →
Ad 293 · Single image · Text set A
Open Ad 293 on your phone →
The forever-home curator
Ad 294 · Single image · Text set A
Open Ad 294 on your phone →
Ad 295 · Single image · Text set A
Open Ad 295 on your phone →
Ad 296 · Single image · Text set A
Open Ad 296 on your phone →
